A content marketing strategy is a must for every business, even a small one-person outfit. The reason is simple. It’s a competitive world out there and your business needs to stand out so that your target audience can find you, learn more about your products and/or...
You may not be able to turn water into wine, but it is possible to reincarnate one piece of content into at least 13 fresh bits (or is that bytes?). As always with content, the number one priority for digital marketing success is quality. Great content helps you get...
Are you the type of person that has piles of ‘stuff’ all over your desk? Have you got a mountain of filing to be done [how old school of you!] or what feels like millions of e-mails to respond to? How about your desktop? Does it look like a kid has scattered icons...
A talented social media manager can unlock massive potential for your small business. Social media is huge. There’s no doubt that it can make your business bigger. From a business perspective, social media has become a significant contributor to how consumers discover...
Working from home is a great option for mums because of the flexibility it allows. Mums can structure their work commitments around their personal lives because they don’t have to physically leave the house and stick to formal office hours, plus they can often...
For many stay-at-home mums, raising children is a full-time job and in the early days, it can feel like there aren’t nearly enough hours in the day for domestic life, let alone for a life that involves work! But things do settle, routines get established and many...
Have you been thinking about joining TikTok to market your service-based business? Maybe you see the potential but are wondering how you’re going to manage another social media platform. Perhaps you’ve already set up an account but haven’t gotten...
Facebook groups are a great place to hang out with like-minded people, grow your knowledge and, when used correctly, can help grow your business too. Want to know which groups you can join and what days you can interact? Read on for all the details … What to do:...
Social media managers are in high demand these days as savvy business owners move to capitalise on the escalating popularity of platforms like TikTok, Instagram, FaceBook, Twitter, YouTube and Pinterest. These channels offer huge opportunities for brands to connect...
Motion attracts attention which is why a scrolling screen is a great way to target specific content and increase dwell time on your webpage or your socials. This step-by-step video tutorial takes you through the process of creating a scrolling screen effect using...